First Watch, the popular Florida-based breakfast, brunch and lunch concept, will open its newest restaurant on Monday, November 13, in Bartram Park. The 3,400-square-foot restaurant will open at 7 a.m. at 12540 Bartram Park Blvd., and it will employ about 25 people. The opening comes less than a month after First Watch opened on Riverside Avenue.

Customers of First Watch in Bartram Park will be able to sample the eatery’s innovative menu, including popular dishes like Quinoa Power Bowls, Avocado Toast, Lemon Ricotta Pancakes and options from the Fresh Juice Bar, which are juiced in-house daily using high quality fruits and vegetables. The restaurant will open with First Watch’s standard interior design, which combines farm fresh elements with a high-energy, urban vibe.

First Watch’s curated menu takes an elevated approach to traditional and innovative offerings made to order using farm fresh ingredients. It includes crave-able items such as Avocado Toast, Smoked Salmon Eggs Benedict, Farm Stand Breakfast Tacos and Lemon Ricotta Pancakes. The new restaurant will offer healthy, flavorful favorites like house-made granola and pico de gallo, organic greens, house-roasted vegetables, cage-free eggs and 100% fresh-squeezed orange juice as well as more indulgent, traditional breakfast, brunch and lunch offerings. First Watch in Bartram Park will also offer options from the restaurant’s Fresh Juice Bar – including the best-selling Morning Meditation – juiced in-house daily using only the highest quality fruits and vegetables.

“Jacksonville has been a great home for First Watch since we opened here in 2011,” Chris Tomasso, president of First Watch, said in a statement. “During those years, we’ve evolved both our creative menu and our restaurant design, and our new restaurant on Southside really brings the two together for an exceptional dining experience. We couldn’t be more excited to bring First Watch’s fresh approach to breakfast, brunch and lunch to our neighbors and friends here.”